12 Best SEO Tools for 2025 mentioned on Backlinko
Written by Leigh McKenzieLast updated on Oct. 09, 2025 Search is changing fast. AI is taking up more space in the results. Organic clicks are getting squeezed. And the old SEO playbook? It’s not working like it used to. But here’s what hasn’t changed: If you have the right tools, you can still win visibility — across Google, YouTube,…